Decoding the value secrets of companies going overseas.

As globalization continues to advance, more and more companies are targeting overseas markets in search of new growth momentum. The "going global" strategy holds significant commercial value for enterprises, but it also presents numerous challenges. In a rapidly changing environment, relying on a single market is no longer sufficient to support future development; going global has become a key initiative for many companies pursuing new growth trajectories. In 2018, Pinduoduo began its overseas expansion, establishing a presence in regions such as Southeast Asia and Latin America, and in 2022, it launched a new cross-border e-commerce platform, Temu, marking Pinduoduo's formal entry into the intense competition of globalization.

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